Brand and Marketing Design,

Bubble Bark

Bubble Bark is a independent pet grooming and wellness shop located in Nantucket, centered around the vibrant personality of its owner. Offering high-quality grooming services in a fun and welcoming environment. The owner’s vision is to create a space where clients feel more like friends, fostering a community of pet lovers who appreciate personalized care for their furry companions.

Overview

2020-2024,

Buble Bark

Bubble Bark is a local pet grooming business dedicated to providing high-quality grooming services in a friendly, welcoming environment. We worked with the business to create a cohesive and engaging brand identity that would resonate with the Nantucket community of pet owners. Our work included designing a new logo, developing a complete brand kit, and producing marketing materials like shop posters for pet nail trimmings and customer appointment cards, all aimed at effectively promoting the business and its services.

Process

Client Communication: We collaborated closely with the business owner to understand her vision, mission, and the friendly atmosphere she wanted to create at Bubble Bark.
Market Analysis: We conducted research on local competitors in the pet grooming industry to uncover trends and opportunities to differentiate Bubble Bark in the market.
Target Audience: We focused on Nantucket’s pet-owning community, particularly those who seek high-quality, professional grooming services in a fun, inviting environment.
Design Development: We created a new logo and comprehensive brand kit, including colors, typography, and patterns, that reflected the playful yet professional nature of the business.
Marketing Materials: We designed promotional materials, such as posters focused on pet nail trimmings and customer appointment cards, ensuring everything aligned with the brand’s identity.

"Michael is great! He is easy to communicate with and has great skills! He made my logo look exactly as I wanted, if not better!"

Julie Kellog

Owner

Outcome

Enhanced Brand Recognition: The refreshed logo and branding elements significantly boosted Bubble Bark’s visibility, making the business stand out in the Nantucket area.
Increased Customer Engagement: The marketing materials effectively conveyed the brand’s playful and approachable spirit, leading to a rise in foot traffic and local inquiries.
Consistent Branding: The brand kit provided a unified look across all materials, strengthening brand recognition and fostering loyalty among local pet owners.

Our work helped Bubble Bark establish a strong, memorable presence within the Nantucket community, allowing them to connect more effectively with pet owners and promote their grooming services.